About the Client
Mannvit is a global leader in renewable energy, consulting on renewable energy and infrastructure since the company was founded in 1963. The company offers a broad range of renewable energy solutions from Geothermal and Hydroelectric Power to Biofuels and Waste Management. Mannvit is a leader in the Green Revolution to fight climate change and help the world’s organizations make socially responsible and environmentally friendly changes everyday!
Mannvit approached Gravity to expand their global presence online. Headquartered in Iceland, Mannvit has offices around the world but was looking to grow their brand and message through a stronger online presence. Specifically, they were focused on their website and drawing global web traffic, while branding themselves as leaders in the Clean Tech industry.
Gravity worked with Mannvit to identify which regions should be targeted to increase their global online presence. By combining keyword search data with Mannvit’s demographic data, we were able to identify which specific countries should be targeted. We then implemented a strategic link building campaign and focused on acquiring back links from the selected countries.
Within a few months, Mannvit began to see a significant increase in both rankings and traffic from nearly all targeted countries. By targeting the select group of countries, Mannvit was able to receive quality traffic that was converting at a higher rate. This specific campaign has helped propel Mannvit to be a globally recognized name in the renewable energy field.